Organic produce sales are rising in Asia thanks to growing consumer spending power and concerns about food safety, according to market researcher Organic Monitor (OM).Leading retailers are responding to high consumer demand by introducing organic foods in their stores, some under private labels. The number of independent organic food shops is also mushrooming.
The Asian organic fruit and vegetable market was worth about $235m in 2009. Sales have been growing by about 10-15% a year.
OM projects the market to continue to grow by about 10-15% a year in the coming years (2011-2016).
Japan, South Korea, Taiwan and China are currently the largest markets for organic produce in Asia, while India, Thailand and Malaysia represent new emerging organic markets in the region.
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