In the UK, Walmart-owned Asda has announced a new target of $808 million) in sales of local and ethnic products by 2013. The retailer has achieved $1.6 billion in sales since it began working with local and ethnic suppliers in 2001. Its latest commitment will see Asda source even more regional meat, produce and specialty local food products, including dozens of cheeses, yoghurts, pickles, ice creams as well as books and football shirts, representing a 15% increase in Asda’s annual sales of specialist local food.
June 23, 2011
ASDA TO GROW SALES OF LOCAL AND ETHNIC GOODS
In the UK, Walmart-owned Asda has announced a new target of $808 million) in sales of local and ethnic products by 2013. The retailer has achieved $1.6 billion in sales since it began working with local and ethnic suppliers in 2001. Its latest commitment will see Asda source even more regional meat, produce and specialty local food products, including dozens of cheeses, yoghurts, pickles, ice creams as well as books and football shirts, representing a 15% increase in Asda’s annual sales of specialist local food.
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